Introduction
Targeting Business That Do NOT currently offer Free Wi-Fi
These types of business owners require education on the importance of offering Free Wi-Fi and are a tougher customer to see your services to.
For these types of business owners, it’s important to understand the benefits and features of Social Powered Wi-Fi solutions as it relates to their business.
Overview
- Identifying common pain points
- Increasing revenue from existing customers
- Acquiring new customers
- Encouraging repeat business
- Boosting revenue
- Standing out from the competition
- Questions to ask the local business owner
- Can you tell me about your current marketing strategy, the areas in which you feel you have been successful and those you feel need improving?
- You said X was a problem, why is that?
- What were the consequences of the issue?
- How do you currently communicate rewards/offers/specials with your customer?
- If we were to implement a Social Powered Wi-Fi strategy, for your business, what type of outcomes are you expecting?
- Providing a solution
- Increasing revenue from existing customers
- Customer acquisition
- Encouraging repeat business
- Boosting revenue
- Standing out from the competition
- Improve social awareness and reputation
- Handling common objections
- Squatters
- Security
- Cost